ChatGPT gives you "Introducing..." garbage. ScriptLab uses proven copywriting frameworks (PAS, BAB, AIDA) × market awareness science to create ads that actually convert.
Same product. Completely different results.
Introducing our amazing ergonomic laptop stand! 🎉
Are you tired of neck pain? Looking for a solution? Transform your workspace today with our revolutionary design...
Still getting headaches by 3pm?
Your neck's locked at a 60-degree angle for 8 hours. That's 60 pounds of pressure on your spine.
The ErgoStand lifts your screen to eye level. Sarah's chronic pain? Gone in 2 weeks.
5 battle-tested copywriting frameworks
PAS, BAB, AIDA, FBP, Comparison
Not random AI generation
Tailored for Cold, Warm, and Hot traffic
Speak to where your audience is
Different message for different stages
Powered by Claude AI (Anthropic)
Trained on converting copy
Bans generic phrases automatically
Generate 15+ unique scripts at once
Export as TXT or JSON
Never run out of creative
Select any product from your Shopify store
We auto-fill basic details using AI
Answer 6 simple questions (takes 5 minutes)
Tell us what makes your product unique
Get 15-20 scripts tailored to different frameworks and awareness levels
Copy, export, or save for later. Each script costs only 5 credits
Each framework is designed for a specific persuasion goal. ScriptLab applies them correctly every time.
Call out pain → Make it urgent → Present solution
Best for: Problem-aware audiences
Still getting afternoon headaches from staring down at your laptop?
Your neck is locked at a 60-degree angle for 8 hours straight, pinching nerves and restricting blood flow.
The ErgoStand Pro lifts your screen to eye level instantly. No more neck crane, no more headaches.
Get yours at [link] - ships today.
Current reality → Dream outcome → Product as bridge
Best for: Showing transformation
Right now: Neck killing you by 3pm, popping ibuprofen daily, considering expensive standing desk.
Imagine: Working pain-free all day, perfect posture without thinking, feeling energized at 5pm.
The bridge? ErgoStand Pro. Takes 2 seconds to set up, adjusts to your exact height.
Transform your desk setup → [link]
Hook curiosity → Build interest → Stack benefits → Direct action
Best for: Cold traffic
Why do airline pilots never have neck pain?
They sit for hours but their screens are at eye level - always.
Your laptop forces you to look down, creating 60 pounds of pressure on your spine. Sarah fixed her chronic pain in 2 weeks with the ErgoStand Pro.
Order yours now → [link]
Unique feature → Personal outcome → Social proof
Best for: Feature-driven products
7 height adjustments from 2 to 8 inches.
Means you find YOUR perfect angle - whether you're 5'2" or 6'4".
"Finally found my sweet spot on setting 5 - neck pain gone!" - Mike T, verified buyer
Find your perfect height → [link]
Their weakness → Our strength → Proof
Best for: Competitive markets
Amazon laptop stands: Flimsy, one-size, wobbles when you type.
ErgoStand Pro: Aircraft aluminum, 7 positions, zero wobble guarantee.
That's why we have 2,000+ five-star reviews vs their 3.2 average.
See the difference → [link]
Your cold traffic needs education. Your hot traffic needs urgency. ScriptLab knows the difference.
Don't know they have a problem
Need education first
"Why do airline pilots never have neck pain?"
Know the problem, looking for solutions
Reference failed attempts
"You've tried dimming your screen. Cheap Amazon glasses. Still wired at midnight."
Know your product, need push
Focus on urgency and social proof
"2,000 customers made the switch last month. Here's why..."
Four major differences:
1. Proven frameworks: ChatGPT generates generic copy. ScriptLab applies proven copywriting frameworks (PAS, BAB, AIDA, FBP, Comparison) and market awareness levels that actually convert.
2. Integrated with Shopify: We already know your products. No copying/pasting product details into ChatGPT. Just select a product and we auto-fill everything.
3. Choose your AI model: Use Claude, GPT-4, or other models based on your preference and budget. ChatGPT locks you into one.
4. Banned phrases: We automatically ban generic phrases like "Introducing..." and "Transform your..." that kill conversions. ChatGPT uses them constantly.
Frameworks like PAS (Pain-Agitate-Solve) and AIDA are proven structures that guide prospects from awareness to action. They've been used by top copywriters for decades because they work with human psychology. ScriptLab applies these frameworks correctly every time.
Each generation costs 5 credits. Free plan = 20 generations/month (100 credits). Starter = 200/month (1,000 credits). Pro = 600/month (3,000 credits). You can also purchase additional credit packs that never expire.
Facebook Ads, Instagram Ads, TikTok Ads, YouTube Ads, email campaigns, landing pages. Anywhere you need conversion copy. The frameworks work across all platforms because they're based on psychology, not platform-specific tricks.
No. ScriptLab handles the framework application and awareness matching. You just provide product info through a simple 6-question interview. We auto-fill what we can from your Shopify product data.
Yes. Edit any generated script before using. Scripts are starting points optimized for conversion. You can tweak them to match your exact brand voice while keeping the framework structure intact.
Buy credit packs (starting at $19 for 500 credits) or upgrade your plan. Monthly credits reset each billing cycle, but purchased credits never expire. You can stack them for busy months.
Yes. 30-day money-back guarantee if you're not satisfied with paid plans. Try the free plan first to see the quality, then upgrade when ready.
Join Shopify merchants generating high-converting scripts in minutes, not hours.
100 free credits • No credit card required • 2-minute setup